Search Results - arkaitz+zubiaga

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SmartSeg: A Smart Customer Segmentation Tool

SmartSeg is a customer segmentation tool designed to be accessible to a broad user base. It is designed as a web application that can be easily accessed from any browser and platform, with an easy-to-use interface that enables non-analytics experts to make the most of the tool without need of an expert. Click here to download the SmartSeg Technology...

Published: 19/09/2023 | Inventor(s): Brian Mac Namee, Arkaitz Zubiaga, John Kelleher, Robert Ross, Ingo Keck, Sarah Jane Delany, Eoghan O'shea

Keywords(s): Data Analytics, Management, Security

Category(s): ICT

Nudge Along: Driving Change in Customer Behaviour

Nudge Along identifies trends in customer behaviour and drives personalised messages (e.g. text, email or in-app messages) created for the user using a recommendation engine.Click here to download the Nudge Along Technology Information SheetClick below to learn more about the DIT Applied Intelligence Research Centre and the team behind this innovative...

Published: 19/09/2023 | Inventor(s): Eoghan O'shea, Brian Mac Namee, Ingo Keck, Arkaitz Zubiaga, Robert Ross, John Kelleher, Sarah Jane Delany

Keywords(s): Data Analytics, Management, Security, Digital Platforms, Content & Applica

Category(s): ICT